Planet-X
Planet-X for brands

BECOME THE
BRAND THEY
PLAY FOR.

A social ad can disappear with a swipe. Make your product something players actively compete to win.

Bring your brand into 20-minute hunts and week-long campaigns. Give players a reason to discover your products, return for another round and explore what you offer.

Become an early brand partner ↗
20 MINHunts built around active play
1 WEEKCampaigns with reasons to return
REALProducts and rewards to pursue
HUNT. EXTRACT. WIN.
Planet-X hunter exploring a world of glowing crystals

Put your product at the heart of the pursuit.

Planet-X game-world artwork.
Why gaming belongs in your marketing mix

MEET PEOPLE
WHERE THEY PLAY.

Gaming gives brands a setting for participation, discovery and shared experiences. Planet-X connects that opportunity to products players can win.

3.7B

Global video game players forecast for 2026.

3.1B

Mobile game players forecast for 2026.

Source: Newzoo, Global Games Market Report 2026 overview, 15 September 2026. Industry forecasts, not Planet-X audience figures; mobile players are included in the global total.

Choose how your brand joins the action

YOUR PRODUCT.
THEIR NEXT MISSION.

Introduce a new release, reward existing customers or give a new audience a reason to try your brand. Start with prizes and offers, or talk to us about a campaign built around you.

01 · Reward discovery

Prizes &
promo codes

Make your products worth playing for. Supply physical prizes or exclusive offers, choose eligible countries and set clear redemption terms.

Upload stock after brand approval. Our team reviews it and arranges campaign placement.

02 · Make it your campaign

Campaign
takeovers

Give your launch a dedicated moment. Bring your community into a campaign shaped around your brand, products and objectives.

Brief our team through the portal; scope, timing and availability are agreed together.

03 · Extend the experience

Placements &
collaborations

Discuss sponsored brand discovery, creator collaborations or bespoke digital items that bring your identity into the game.

Bespoke opportunities are scoped with our team, subject to availability and production requirements.

MORE WAYS TO CONNECT.

  1. DiscoverA campaign or prize introduces your product.
  2. PlayHunts give players a reason to participate and return.
  3. ClaimRewards and offers turn interest into a next step.
  4. ExploreYour brand profile and links help players find out more.

Hunt duration is not continuous brand-viewing time. Campaign placements and deliverables are agreed with our team; participation does not guarantee a sale.

Build your first activation with us

GIVE YOUR COMMUNITY
SOMETHING TO PLAY FOR.

Invite your customers into a shared experience and introduce your products to new players. Planet-X brings together competition, real rewards and a creator co-owner community.

Panda

Panda

Levinho

Levinho

Sevou

Sevou

Wynnsanity

Wynnsanity

Creator co-owners shown. Individual campaign participation is agreed separately.

Early opportunities are subject to approval, availability and campaign fit. Product supply and fulfilment costs remain with the brand.

Create your brand account ↗

Four details to get started. No payment or offer details required at signup.